Shopify is one of the most sought-after online store builders that provides all the essential tools to build, manage, and grow your business.
Shopify offers a tiered pricing structure designed for businesses with different sizes and needs.
Well, to make things easier for you we’ve put together this detailed review of Shopify pricing plans.
Its key features, and pros and cons to help you decide which Shopify pricing plan is perfect to grow your online business.
If you’re thinking about using Shopify to build your business, you must be wondering about which pricing plan is best for you and how to get the most out of the deal while paying the least possible.
Before diving into the bigger picture, let’s get into a short introduction to the platform.
|Best For||larger stores and users interested in drop-shipping|
|Pricing||Starts From $29/month|
|Promo Code||FREESAMPLE (Save up to 75% on all Shopify plans)|
What is Shopify?
Shopify is an e-commerce and web hosting platform founded by a German entrepreneur Tobias Lütke in 2006.
It allows anyone with little to no technical knowledge to create and manage their own online stores like a pro.
Shopify is best for businesses looking to set up online stores and sell physical or digital products online.
It offers a professional storefront, payment solution, and a huge collection of tools to design, customize and grow your store.
With a massive user base, Shopify currently powers 3.2 million online stores worldwide.
Its pricing plans ranges from basic to advance and allow you to manage your store from anywhere you want without installing any additional software.
Shopify Pricing Plans
There are three main Shopify pricing plans to choose from, each with a different set of features and tools to cater to different users.
It also offers a free trial of up to 14-for those who want to get a taste of the features before putting money on it.
Here’s a breakdown of pricing for each Shopify plan:
This is the entry-level plan which costs $29/month.
It gives you everything you need to create a successful store including unlimited product capacity, multiple sales channels, multi-currency support, and up to 4 inventory locations.
This plan is a great new store owner with occasional sales looking to kick off their business. The only major drawback is that it has a transactions fee of 2.0%.
The next plan up is the Shopify plan which costs around $79/month.
It takes after the Basic plan and offers some additional features like fraud analysis and professional reports to view customers’ purchasing habits.
This plan is ideal for growing online businesses to scale up their operations with a lower transaction fee of 1.0%.
Starting from $299/month this plan gives you more of everything you got in the previous plans e.g., accounts, languages, inventory locations, and more importantly, it has a transaction fee of only 0.5%.
This plan is a perfect option for businesses that require advanced reporting tools to look at the sales data from different perspectives and can help you grow even more.
Shopify Lite and Shopify Plus
Besides these three main plans, Shopify offers two more plans: Shopify Lite and Shopify Plus plan.:
It is an inexpensive option offered by Shopify that costs around $9/month. It allows you to sell on your existing website or social media pages but it won’t give you a complete online store.
This is a highly customized enterprise-level plan targeted at large businesses generating $1 million or more in annual revenue.
It provides more powerful features to operate a high-end online e-commerce store.
It costs around $2000/month but you can also get a custom quote with all the additional features you need. by speaking to Shopify directly.
Key Features of Shopify
Shopify offers some killer e-commerce tools and features giving you all the online store essentials you need. Let’s take a look:
Shopify is fairly straightforward and you can get a fully functional site online in less than 10 minutes.
It has an easy-to-use editor with a clean and intuitive interface that makes building an online store feel like a breeze.
Shopify offers 10 free and 64 premium themes to choose from. All their themes are professionally designed and automatically get adjusted to fit the mobile and tablet screens.
This feature allows you to sell your products across multiple social media channels and marketplaces such as Amazon, eBay, Facebook, Instagram, and more to scale your Shopify store and reach a wide number of customers.
SEO Marketing tools
Shopify offers an extensive range of built-in SEO tools and blog-specific SEO features that most customers would find satisfactory.
Shopify App Store
Shopify’s app store contains more than 6000 apps, both free and paid to add specific functionality to your store.
You can even sell digital products and services by installing an app called “Shopify Digital Downloads”.
It is completely free to use and allows your customers to download the digital product.
Abandoned Cart Recovery
All Shopify plans come with a built-in abandoned cart recovery which allows you to offer discount codes and send emails to encourage customers to come back to your store.
Multiple Payment Gateways
It supports more than 100 payment gateways and its own in-house payment option “Shopify Payments” which lets customers pay in their local currencies.
This platform allows you to accept payments for your store either online or offline for brick-and-mortar stores through its Point-of-Sale System.
Shopify Pros and Cons
- User-friendly interface
- Customizable templates
- Impressive inventory system
- Low start-up cost
- Huge App library
- Supports over 100 payment gateways
- Complex editor
- Fewer built-in features
- Overly reliant on apps
- High transaction fees
What Makes Shopify Better Than Others?
Shopify is the most flexible and feature-rich platform out of the bunch that offers everything you might need to run an effective online store.
Moreover, it allows you to sell whatever way you want and even drop-shipping.
Shopify has round-the-clock customer support to give you a helping hand in a sticky situation.
Moreover, there is 24/7 live chat and email support, and their knowledge center tips it over the top. To access phone support, you can request a callback.
Shopify is certainly not the cheapest website builder available in the market but one thing we can say for sure is that it is one of the best platforms to build an online presence and get everything online in less than a week.
If you run a large business with a complex inventory and want more control over your website, Shopify would work great for you.
Moreover, it has multi-channel integration and abandoned cart recovery to tons of payment gateways, it has everything you need.
Shopify pricing plans come with a variety of features to fit different business sizes and levels of e-merchants.
Although their prices are comparatively higher than other competitors, users get a full stack of features to grow their business.
While Shopify basic does a decent job for start-ups, Shopify Plus is definitely a comprehensive solution for high-growth businesses and enterprises.
We’d recommend you try Shopify’s free trial before committing to an active monthly plan.
Frequently Asked Questions
Does Shopify offer any discounts?
Yes, you can reduce your Shopify fees by 10 to 20% when you sign up for one or two years respectively.
Does Shopify charge any additional fees?
Yes, Shopify does charge a transaction fee every time a transaction is made from your store to cover supplementary security requirements and maintain PCI compliance.
Amit Gupta is the founder of Website-Builder.Guide.
Amit has spent over half a decade learning about website design and using multiple website builders. He has previously worked on designing websites for multiple clients and loves helping people with their website needs.